Amazon is reportedly planning to launch a new content marketplace that would allow publishers to license their material directly to artificial intelligence (AI) companies. The move comes as tech giants face mounting legal pressure over the use of copyrighted content in training AI models.
According to a report, Amazon recently met with publishing executives to discuss creating a centralized content licensing hub. The company also circulated presentation slides referencing a “content marketplace” ahead of an AWS conference for publishers earlier this week.
The proposed platform would enable AI developers to access licensed, high-quality content in a more transparent and structured manner. For publishers, it could open a new revenue stream by allowing them to monetize their archives and digital assets for AI training purposes.
The development follows similar efforts by other tech players, including Microsoft, as the industry grapples with multiple copyright infringement lawsuits. Many generative AI models have been trained on massive volumes of online data, often scraped from websites without explicit permission.
By creating a formal marketplace, Amazon may aim to reduce legal risks while ensuring a steady supply of authorized data for AI development. The move signals a potential shift toward more regulated and collaborative relationships between Big Tech and content creators in the rapidly evolving AI ecosystem.
After Microsoft, Amazon Plans Licensed Hub for AI Training Data
