Nissan Motor India Pvt. Ltd. (NMIPL) has partnered with Kendriya Police Kalyan Bhandar (KPKB), a welfare initiative under the Ministry of Home Affairs (MHA), to offer exclusive mobility benefits to serving and retired police and paramilitary personnel and their families across India. The move aims to improve access to personal mobility through a trusted institutional partnership. Under the collaboration, KPKB beneficiaries will be eligible for special benefits on the New Nissan Magnite, over and above existing customer offers, across all Nissan dealerships nationwide. Customers will also be able to avail an attractive finance option at 5.55% interest, making ownership more affordable. As an added benefit, Nissan is offering a complimentary three-year prepaid maintenance programme for KPKB beneficiaries.
Commenting on the initiative, Nissan Motor India Managing Director Saurabh Vatsa said the company holds “utmost respect for the men and women who serve and protect our nation,” adding that the partnership reflects Nissan’s commitment to providing safe, reliable and high-quality mobility solutions while delivering tangible value to KPKB beneficiaries and their families.
The continued success of the Nissan Magnite has strengthened the company’s growth momentum, while the launch of the all-new Nissan Gravite marks another milestone in Nissan’s expanding product portfolio. With a strengthened exchange ecosystem and renewed product strategy, the company said it remains focused on accelerating its growth and delivering greater value to customers. In Guwahati, the partnership could generate fresh demand among police and paramilitary personnel posted across Assam and the Northeast. With several CAPF units operating in the region, the special benefits and low-interest finance scheme are expected to increase interest in compact SUVs like the Magnite in the Guwahati automobile market.
