Sony India unveils BRAVIA 5 series, elevates premium home entertainment market

Sony India has launched its latest next-generation television range, the BRAVIA 5, designed to transform home viewing with advanced visual and audio innovations. Powered by the AI Processor XR, the BRAVIA 5 delivers stunning clarity, natural contrast, and cinematic picture quality through features like XR Backlight Master Drive, XR Contrast Booster 10, XR Triluminos Pro, and XR Motion Clarity.

Supporting Dolby Vision and Dolby Atmos, the BRAVIA 5 also includes Studio Calibrated Modes, including Netflix, Prime Video, and Sony Pictures Core, offering content as creators intended. Gamers will benefit from HDMI 2.1, 4K@120Hz, VRR, ALLM, and PS5-optimized features for ultra-smooth performance. Audio clarity is enhanced with Acoustic Multi-Audio and Voice Zoom 3™ technologies.

In Guwahati, major electronic retailers are optimistic about strong demand for BRAVIA 5’s premium variants, especially with rising consumer appetite for immersive home entertainment solutions in metros like Guwahati. Local dealers report early interest in the 55-inch and 65-inch models.

Priced between ₹1,37,740 and ₹4,17,990, BRAVIA 5 is now available at Sony Centers, major retail chains, and e-commerce portals across India, backed by a two-year warranty. These models will be available across all Sony Centers, major electronic stores, and e-commerce portals in India. Sony is also offering a comprehensive one-year warranty on the Bravia 5.

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