Tata Digital has emerged as a frontrunner in democratizing credit access in India through its early adoption of the Open Network for Digital Commerce (ONDC). In just three months, the company has facilitated over one million personal loan applications, contributing the largest share of users, applications, and disbursals on the ONDC Network.
The loan marketplace on Tata Neu now features 14 lending partners, including two integrated via ONDC, offering customers competitive pricing and customized loan products across categories such as gold loans and personal loans. The platform caters to both salaried and self-employed individuals, including first-time borrowers, ensuring broader financial inclusion.
Gaurav Hazrati, President of Financial Services at Tata Digital, said the company’s participation in ONDC reinforces its commitment to India’s digital infrastructure. Vibhor Jain, Acting CEO and COO of ONDC, highlighted that the network is transforming access to credit by enabling transparent, seamless integration between fintechs, lenders, and consumers. In Guwahati, financial experts note that the availability of instant and paperless loans through ONDC-backed platforms like Tata Neu is expected to boost small businesses and salaried households. With demand for personal credit rising, Guwahati’s growing market stands to benefit significantly from such digital lending innovations.
