Swedish holistic wellbeing brand Oriflame has expanded its Wellosophy portfolio with the launch of Wellosophy Skincare, a seven-piece range designed to complement its nutritional supplements. This move reinforces Oriflame’s inside-out approach to beauty and wellbeing, addressing rising consumer demand for holistic self-care solutions.
The new skincare range is formulated with eight adaptogenic ingredients, including Ashwagandha from India and Siberian Ginseng, to combat oxidative stress, which affects 9 in 10 women globally. Free from parabens, mineral oils, SLS, and SLES, the products are 97% natural, biodegradable, and certified by The Vegan Society™. The range includes cleansers, serums, a face mist, and a sleep elixir, blending botanical actives with mood-enhancing aromatherapy.
Edyta Kurek, Senior Vice President & Head of India and Indonesia, stated, “With Wellosophy, we’ve crafted a holistic journey that nourishes the body from within and protects the skin externally.”
